Transformation of leadership guidelines – on the way to a new leadership culture

Duration January 2010 – December 2010

Project Manager Tino Vordank

Explicit leadership guidelines should provide a binding orientation framework for the actions of managers in organisations such as companies. They are intended to ensure that the acting actors, in the sense of a common leadership model, make leadership actions more “predictable” for the organization on the one hand and sanctionable in case of misconduct on the other. Management guidelines are thus also artifacts of a specific corporate and leadership culture. Following a similar survey in 2006, the second employee survey on employee satisfaction and motivation in a company with more than 5,000 employees worldwide, which is a global service provider to the mobility industry, will be conducted under scientific supervision from September 2010 onwards. The survey includes the current corporate and management culture and an examination of the effectiveness of the management guidelines formulated within the company. The survey takes place in several branches throughout Germany. A paper- and online-based full survey is planned.

Contact us: Tino Vordank (

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